Iron Lady is the first female supplement containing both multivitamin and fat-burning components
For way too long, women who wanted to get into shape had to rely on multiple forms of supplements. Iron Lady seeks to reduce that confusion in the market by offering an all-in-one product for the female athlete.
Assembled For Athletes
For Women Who Train
When designing the brand for Iron Lady, the goal was to create an image that identified with women but was also strong and powerful. The traditional branding methods for women’s products are soft and feminine, I wanted to challenge that kind of thinking by creating something unique.
I created a custom typeface that plays off of the styling I used for the logotype. This typeface is used throughout the branding process for the identity of the Iron Lady brand.